Tue, Oct 03
|Staunton
SIH Non-profit Support- Market with Meaning: From Your Why to Your Wow - An Authentic Marketing Workshop
Meet in the warehouse and bring your lunch. Very casual time for our non-profits to gather, share ideas, frustrations, and otherwise support one another. RSVP for more details
Time & Location
Oct 03, 12:00 PM – 1:00 PM
Staunton, 11 N Central Ave, Staunton, VA 24401, USA
Guests
About the event
**Session Description:**
Discover the transformative power of authentic marketing in this immersive workshop, "Market with Meaning: From Your Why to Your Wow." Led by Danielle McEwen, Founder of Unique VZSN, this session is tailored to small business owners seeking to connect their personal purpose with their brand's marketing efforts. Learn to craft compelling brand stories, align your values with your marketing strategies, and create impactful campaigns that resonate with your audience. Uncover the key to building trust, loyalty, and a strong brand identity through authenticity.
**Key Takeaways:**
- Understand the significance of aligning your personal "Why" with your business's marketing endeavors.
- Gain insights into the Problem-Solution-Benefits framework for creating compelling brand stories.
- Learn how authenticity can drive customer trust and loyalty.
- Discover essential digital marketing tools and strategies for impactful outreach.
- Develop your unique marketing campaign that integrates your brand's story and values.
- Take actionable steps to implement your "Why" into your marketing materials.
- Engage in collaborative sharing and receive feedback to refine your marketing approach.